Flower Knows Founder-Yang Zifeng

DevdL
2 min readJul 25, 2023

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In the dynamic world of beauty, where trends change at lightning speed, a new phenomenon called fast beauty has emerged. This article explores the incredible success of Flower Knows CEO or Flower Fnows Founder, Yang Zifeng, and sheds light on the booming Chinese beauty industry. With a focus on speed and innovation, these local brands are challenging the traditional Western beauty giants. From their rapid product development process to their popularity among younger consumers, we delve into the factors contributing to the rise of fast beauty.

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flower Knows Founder-”Yang Zifeng”

The Fast Beauty Revolution

In recent years, a group of Chinese makeup brands, including Flower Knows, has taken the beauty industry by storm. The driving force behind their success lies in the concept of fast beauty. This revolutionary approach involves conceptualizing, launching, and manufacturing a product line in just three months. Flower Knows Founder, Yang Zifeng, has embraced this philosophy, allowing the brand to thrive in China’s competitive beauty market.

Flower Knows Founder: Yang Zifeng’s Journey

Yang Zifeng, a young entrepreneur, One of flower knows founder with creative director Zhou Tiancheng in 2016 Make Flower Knowns Company. Initially facing challenges, the duo persevered and shortened their production time from six months to under three months for each product line. Yang’s focus on fast beauty, coupled with their commitment to original and creative ideas, propelled Flower Knows to success. The brand offers affordable products, with eyeshadow palettes priced under $20 and lipsticks at $9, making them highly appealing to consumers.

The rise of fast beauty, exemplified by the success of Flower Knows CEO or Flower Knows Founder Yang Zifeng, has transformed the Chinese beauty industry. By prioritizing speed, innovation, and affordability, these brands have captured the hearts of millions of consumers, challenging the dominance of Western beauty giants. The combination of efficient production processes, cultural understanding, and strategic marketing on social media platforms has paved the way for the exponential growth of fast beauty. As the industry continues to evolve, it is clear that the era of fast beauty has arrived and is here to stay.

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